Jamie's Ministry of Food

Fantastic way to 'pass it on' and get cooking.

Get a free, online and interactive minibook of Jamie Oliver's new title, Jamie's Ministry of Food; complete with brand new recipes, downloads, videos and information on Jamie's mammoth Pass it On campaign!

Choooooooooon!

Boost Me Camel

Festival Season Commences So Pimp My Tent!

How cool is this - personalise your festival tent with whatever floats your boat (well from the selection of pimpable options including furniture, random characters, animals and colours) Obviously my tent is leopard print!

Check out: http://pimpmytent.qthemusic.com/

Great way to kick off all things festival.

Drench Ad

What a great ad - Team America meets Napoleon Dynamite with a bit of Thunderbirds of course. Genius :)

Nokia: Meet Your City

Wieden+Kennedy explain in their blog:

‘The aim is to create a portrait of London, mapping the city through the connections of its inhabitants rather than by its streets and landmarks. Londoners are encouraged to introduce a friend, via a mobile phone portrait made up of text and images, to the city. Once introduced, the chosen friend then introduces their connection, and so on, creating a chain of portraits’.

What a fab UGC campaign – the chance for people to share their photos and rationale of their choice with the rest of their city. I was heading back from a meeting the other day awaiting an ever-delayed tube (rain apparently caused this) when I was secretly delighted of the wait. It meant I could nosey at the tube poster highlighting a selection of uploads from London with quirky/witty reasons why they were featured. Tapping into a mix of human vanity/creativity has enabled entire cities to take part with their uploaded pic featuring within the online gallery that is http://www.meet-your-city.com/

I heart it ;)

Youf Text

I have quoted my pet hates but I want to add one more. Youf text language.

Surely it takes more effort to work out how to write this and for the recipient to decode then it would writing it correctly? Call me old I don’t care (although I secretly do) but I don’t get it.

When did it all start – I was one of the first people to own what became known as the ‘Nokia brick’ at the ripe age of 14. Fine we didn’t have text back then but how did this manifest? Are we so busy we need to abbreviate everything? Will this snow ball into a new way of talking in 5 years? One thing to note, it’s not going to go away so I have found a solution – a decoder!

Check out http://lingo2word.com/translate.php

Type in either what you want to say in lingo OR the lingo itself and it will translate for you. Bingo!

So:

Yo dude - can't wait to see you, it's been ages and I have so much to tell you

Translates to:

yo dude - cnt w8 2C u, it's bn ages +I av so mch 2 tel u

Still have one final thing to say:

OMG wrt proply